Browse Our Digital Marketing Learning Catalog

Businesses need a strong online presence in order to locate, attract, and retain clients because the way people consume information and content has changed over time. After all, those clients currently literally live online!

A marketer's dream, digital marketing also has the added advantage of being quantifiable and nimble, allowing you to instantly modify campaigns based on rich data.

Almost every company and brand has embraced the new form of promotion and marketing known as "digital marketing," which enables them to reach a larger audience and increase sales. One of the most in-demand careers today, digital marketing has seen a huge increase in demand as a result of the rapid digitalization of businesses. You can easily demand a wage in the six figures if you have a solid understanding of numerous digital/online marketing techniques.

The demand for qualified digital marketers has risen dramatically as most organizations have switched from traditional to digital modes of marketing.

When compared to those who choose conventional marketing, the salary range for those who choose digital marketing is better and gets better with experience.

You can start your own portal, business, or freelance projects.

Display your originality to stand out from the crowd.

Upgrading your skills will help you stay relevant in your field.

Make sure to thoroughly investigate and double-check necessities such industry recognition, mentors' expertise, curriculum that is relevant to the business, projects, and post-course completion support before making a final decision and enrolling in a digital marketing school. Only then should you make an informed decision. You may encounter numerous institutions that make lofty claims about being the finest in the field, but many of them have out-of-date curricula, don't offer the right kind of assistance once the course is over, and their credentials in digital marketing aren't recognized by reputable employers.

- Digital businesses
- Instruments and techniques for Digital Marketing
- Tips for SEO and page optimization
- End-to-end PPC-based Google AdWords campaigns
- Google Analytics
- Mobile and email marketing
- Google Webmaster
- Introduction to social media marketing
- Content marketing and its various techniques
- Metrics for measuring campaign effectiveness
- Google's reporting instruments and evaluation methods

A digital marketing professional develops, executes, and oversees marketing plans to advertise the goods and services of a firm. They are essential in raising brand recognition among consumers through digital media. They are also in charge of tracking site traffic and locating and assessing the most recent digital technology. Search engine optimization (SEO), pay-per-click (PPC), social media, and display media are all handled by digital marketing specialists.

There are no prerequisites to take this course in digital marketing. The curriculum and current market trends in this online course on digital marketing are the most comprehensive.

- Content strategist (Content is the central pillar of digital marketing)
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Social Media Marketing
- Data Analytics
- Conversion Rate Optimization (CRO)
- Marketing Automation
- SEO or Search Engine Optimisation
- Video Marketing
- Product/UX Design
- Creative Thinking & Problem-solving
- Communication Skills